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Success T ech VIRTUAL REALTY ArXperience 3D augments the luxury real estate buying experience with virtual reality, changing the way developers and brokers lure sophisticated buyers from around the globe. T E X T BY E S T R E LL I TA S . S I B I L A Let’s face it. Most of us have a hard time envisioning ourselves in our new home, especially if we’re looking at generic renderings and a floorplan scattered with random furniture shapes & square footage details on paper. Now there’s a new industry-changing experience that allows buyers to fully interact with spaces in a high-def virtual encounter from anywhere in the world. The architectural visualization technique is called ArXperience 3D and was developed by the award-winning architects, artists, programmers & designers of Miami-based ArX Solutions. Curious what the kitchen would look like with an island, or can’t decide between marble or wood flooring? No problem. With a few quick clicks, you can adjust the design to suit your taste and see it change right before your very eyes. This 3D walk-through is so accurate that you can even hear the sounds of the city from the balcony and see the changes in the shadows created by a flickering candle as you walk by — it’s as if you’ve entered a dream world where you can stroll through your perfectly customized home sweet home; 50